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Business Intelligence (BI) combines data analysis, visualisation, and real-time reporting to empower organisations to make informed decisions. It brings together technology and best practices to extract insights from data, driving efficient and effective business outcomes.
As the digital era continues, the amount of data produced is colossal. Business Intelligence tools process this data to produce actionable insights, allowing businesses to adapt, optimise, and lead in their respective industries. The benefits range from optimising internal processes to understanding customer behaviors better, thus crafting tailored solutions.